PHOTOFRAPHY
PRODUCT
2025/26
KEKSE MIT SINN
When traditional baking craftsmanship meets fresh, creative ideas, something special emerges. This was precisely the focus of the KEKSE MIT SINN project in collaboration with Bäckerei Bräuer. The family-run bakery from the Mühlviertel region has stood for authentic craftsmanship and strong regional values for generations.
In addition, a series of professional product photographs was created in a modern retro style, designed to appeal to both younger and older audiences. The images featured vibrant, colorful backgrounds that reflected the brand’s playful and lively identity while maintaining a contemporary aesthetic. This visual approach ensured consistency with the existing brand character and helped strengthen the recognition and appeal of the KEKSE MIT SINN product line across digital channels.
To prepare the KEKSE MIT SINN product line for the digital future, the existing website and online shop were optimized, and a fresh content marketing strategy was developed.
